Some of my work

Case Studies

  • ABM Success in Life Sciences: Targeted Outreach for Mid-Market Growth

    Life sciences companies face critical data challenges that require strategic solutions. Discover how we developed a persona-driven marketing strategy to connect with mid-market life sciences organizations, delivering targeted outreach to address their unique needs.

  • ABM SaaS Win: Converting Competitor's Customers in 4 Weeks

    In a competitive landscape, we targeted dissatisfied users of a rival data integration platform. By addressing their pain points, we secured 16 qualified meetings in just 4 weeks and engaged 30% of our target accounts.

  • Out-of-Home: Driving Awareness and Membership for Community Boating

    Despite their prime location on Boston's Charles River Esplanade and affordable memberships, CBI faced a challenge: increasing awareness and community engagement. Explore how we helped them tackle this and drive membership growth.